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The Google Guys : Inside the Brilliant Minds of Google Founders Larry Page and Sergey Brin (Reprint): Brandt, Richard L.: BOOKS KINOKUNIYA
Book Details
The Google Guys : Inside the Brilliant Minds of Google Founders Larry Page and Sergey Brin (Reprint)
The Google Guys : Inside the Brilliant Minds of Google Founders Larry Page and Sergey Brin (Reprint)
Publisher : Portfolio
Published Date : 2011/06
Binding : Paperback
ISBN : 9781591844129

BookWeb Price : S$ 23.55
Kinokuniya Privilege Card member price : S$ 21.19

Availability Status : Available for order from suppliers.
Usually dispatches within 3 weeks.
Language : English

Book Description
Source: ENG
Academic Descriptors: G45704600 A93661548
Place of Publication: United States
Academic Level: Extracurricular
Geographic Designator: United States
Review:
Core Adult 300
Table of Contents
 
Acknowledgments                                    vii
Introduction: The World's Librarians               1  (18)
    1 Arbiters of Cyberspace                       19 (18)
    2 Accidental Entrepreneurs                     37 (15)
    3 Controlled Chaos                             52 (17)
    4 Larry and Sergey's Corporate Vision          69 (20)
    5 Advertising for the Masses                   89 (23)
    6 A Heartbreaking IPO of Staggering Genius     112(14)
    7 The China Syndrome: Google as Big Brother    126(18)
    8 What About Privacy?                          144(12)
    9 The Ruthless Librarians                      156(16)
    10 The Google Cloud                            172(26)
    11 Google, the Telephone Company?              198(16)
    12 Thinking Beyond Search: The World's         214(15)
    Problems, Real and Fanciful
Afterword to the Paperback Edition
Google: The New Microsoft                          229(10)
Notes                                              239(6)
Index                                              245
 

"The Google Guys" skips past the general Google story and focuses on what really drives the company's founders. Richard L. Brandt shows the company as the brainchild of two brilliant individuals and looks at Google's business decisions in light of its founders' ambition and beliefs. Larry is the main strategist, with business acumen and practical drive, while Sergey is the primary technologist and idealist, with brilliant ideas and strong moral positions. But they work closely together, almost like complementary halves of a single brain. Through interviews with current and former employees, competitors, partners, and senior Google management, plus conversations with the founders themselves, Brandt demystifies the company while clarifying a number of misconceptions.