The Willpower Instinct : How Self-Control Works, Why It Matters, and What You Can Do to Get More of It By McGonigal, Kelly, Ph.D. Publisher : Avery Pub Group Published Date : 2011/12 Binding : Hardcover ISBN : 9781583334386 BookWeb Price : AED 112.00 Availability Status : Our fulfillment centre has the item in stock. Usually dispatches within 3 working days. Language : English

 
Introduction: Welcome to Willpower 101             1  (8)
    1 I Will, I Won't, I Want: What Willpower      9  (21)
    Is, and Why It Matters
    2 The Willpower Instinct: Your Body Was        30 (25)
    Born to Resist Cheesecake
    3 Too Tired to Resist: Why Self-Control Is     55 (26)
    Like a Muscle
    4 License to Sin: Why Being Good Gives Us      81 (26)
    Permission to Be Bad
    5 The Brain's Big Lie: Why We Mistake          107(27)
    Wanting for Happiness
    6 What the Hell: How Feeling Bad Leads to      134(22)
    Giving In
    7 Putting the Future on Sale: The Economics    156(28)
    of Instant Gratification
    8 Infected! Why Willpower Is Contagious        184(25)
    9 Don't Read This Chapter: The Limits of "I    209(27)
    Won't" Power
    10 Final Thoughts                              236(3)
Acknowledgments                                    239(2)
Notes                                              241