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Creative Genius : An Innovation Guide for Business Leaders, Border Crossers and Game Changers (Genius): Fisk, Peter: BOOKS KINOKUNIYA
Book Details
Creative Genius : An Innovation Guide for Business Leaders, Border Crossers and Game Changers (Genius)
Creative Genius : An Innovation Guide for Business Leaders, Border Crossers and Game Changers (Genius)
Publisher : Capstone Ltd
Published Date : 2011/03
Binding : Hardcover
ISBN : 9781841127897

BookWeb Price : AED 107.00

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Language : English
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Book Description
Source: ENG
Academic Descriptors: A48404000 A48404230
Place of Publication: United States
Continuations: Monograph Series,any number
Academic Level: Extracurricular
Review:
Phoenix Public Library Holdings (Internal Code for CLS)
Table of Contents
 
Future back
    1 Leonardo da Vinci                            3  (32)
    2 Time and space                               35 (9)
    3 Creative minds                               44 (6)
    4 World changing                               50 (9)
    5 Whitespaces                                  59 (14)
    6 Future back                                  73 (8)
    7 Creativity                                   81 (6)
    8 Design                                       87 (4)
    9 Innovation                                   91 (11)
    10 Creative genius                             102(11)
  The ideas factory
    11 Getting started                             113(6)
    12 Seeing things differently                   119(6)
    13 Patterns and paradox                        125(8)
    14 Future scenarios                            133(8)
    15 Deep diving                                 141(7)
    16 Crowdsourcing                               148(4)
    17 Extremes and parallels                      152(5)
    18 Rule-breakers                               157(6)
    19 Ideation                                    163(7)
    20 The ideas toolkit                           170(9)
  The design studio
    21 Design thinking                             179(5)
    22 Context reframing                           184(4)
    23 Co-creation                                 188(7)
    24 Creative partners                           195(6)
    25 Experimentation                             201(4)
    26 Concept fusions                             205(4)
    27 Simplicity                                  209(4)
    28 Experience design                           213(5)
    29 Evaluating concepts                         218(6)
    30 The design toolkit                          224(9)
  The impact zone
    31 Launch pads                                 233(6)
    32 Creative scripts                            239(4)
    33 Profit models                               243(6)
    34 Brand propositions                          249(5)
    35 Contagious ideas                            254(4)
    36 Market shaping                              258(8)
    37 Protecting ideas                            266(4)
    38 Going further                               270(6)
    39 Delivering results                          276(7)
    40 The impact toolkit                          283(8)
  Now forward
    41 Creative leaders                            291(8)
    42 Innovation strategy                         299(7)
    43 Creative culture                            306(7)
    44 Innovative processes                        313(11)
    45 Creative people                             324(8)
    46 Innovation ventures                         332(6)
    47 Creative networks                           338(7)
    48 Managing innovation                         345(8)
    49 Game changing                               353(6)
    50 Now forward                                 359(6)
Appendix 1 Creative resources                      365(4)
Appendix 2 About the book                          369(6)
Index                                              375
 
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