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Designing for Growth : A Design Thinking Tool Kit for Managers: Liedtka, Jeanne/ Ogilvie, Tim: BOOKS KINOKUNIYA
تفاصيل الكتاب
Designing for Growth : A Design Thinking Tool Kit for Managers
Designing for Growth : A Design Thinking Tool Kit for Managers
عن طريق Liedtka, Jeanne / Ogilvie, Tim
الناشر : Columbia Univ Pr
تاريخ الطبع. : 2011/06
Binding : Hardcover
رقم الكتاب المتسلسل ( أي أس بي إن) : 9780231158381

مبلغ البوك ويب : AED 129.00

المعلومات المتعلقة في المخزون : تتواجد الأغراض لدى مركز التزويد التابع لنا .
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اللغة : English
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شرح تفاصيل الكتاب
Source: ENG
Academic Descriptors: A48400300 A48404000
Place of Publication: United States
Academic Level: Extracurricular
Review:
Baker & Taylor Forecast - June 2011
Shelf Worthy - Adult Trade - Spring 2012

Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant products and cultivated by high-profile design firms such as IDEO, design thinking unlocks creative right-brain capabilities to solve a range of problems. This approach has become a necessary component of successful business practice, helping managers turn abstract concepts into everyday tools that grow business while minimizing risk.
الزبائن الذين قاموا بشراء هذا المنتج ، قاموا أيضا بشراء
The Designing for Growth ...
عن طريق Liedtka, Jeanne/ Ogilvie, Tim/ Brozenske, Rachel
AED 86.00